EY
EMPLOYER BRANDING
FINANCE & BANKING
ABOUT THE COMPANY
Ernst & Young – EY is one of the largest accounting firms in the world, with a few branches in Israel. The firm is in constant search for new talents and ways to retain its happy employees
THE PROJECT
The slogan for this employer branding campaign was Dare to lead – it represents EY’s DNA as a global leader, which is lead by leaders. Our creative concept was to show EY’s talents as leaders in sports leagues. We designed team emblems for each of the firm’s sectors. Real life employees were photographed, and the implementation of the campaign was done in different branches of the firm and digitally